San Marcos Premium Outlets is a large, beautifully landscaped open-air outlet center located in San Marcos, Texas, roughly between Austin and San Antonio along I-35. It is home to more than a hundred brand-name and designer outlet stores – think names like Nike, Coach, Michael Kors, Adidas, and more – all clustered in an easy-to-navigate layout that makes quick stops practical for travelers.
For an I-10 traveler, San Marcos Premium Outlets is a convenient detour: exit onto I-35 in the San Antonio/Austin corridor (see the directions below) and you’re there in a short drive. The center is designed for easy access from the highway, with ample parking, clear signage, and facilities (restrooms, benches, food options), so it’s a comfortable place to stretch your legs, grab a bite, and score discounts.
Shopping here tends to deliver real savings on apparel, accessories, and shoes thanks to outlet pricing and seasonal sales. The mix of high-end and casual brands means you can hunt bargains on big-ticket items or pick up essentials, and the shopping environment is family-friendly and wheelchair/stroller accessible with plenty of walking room and places to rest.
Beyond shopping, the area around the outlet has restaurants, gas stations, and other traveler services, so you can take care of multiple needs in one stop. If you have extra time, downtown San Marcos and the San Marcos River are nearby and offer a pleasant short walk or quick sightseeing break before you get back on the road.
Address:
San Marcos Premium Outlets
3939 S Interstate 35
San Marcos, Texas 78666
Telephone: (512) 396-2200
Website: https://www.premiumoutlets.com/outlet/san-marcos
Hours of Operation:
Monday: 10:00 am – 8:00 pm
Tuesday: 10:00 am – 8:00 pm
Wednesday: 10:00 am – 8:00 pm
Thursday: 10:00 am – 8:00 pm
Friday: 10:00 am – 9:00 pm
Saturday: 10:00 am – 9:00 pm
Sunday: 11:00 am – 7:00 pm
Holiday hours may vary
Directions:
From I-10 East: Take I-10 west to exit 610 (TX 123). Then, take TX123 north approximately 18 miles to TX270 (Beback Inn Road). Take a left onto TX270, then a right onto TX234 (Center Point Road). San Marcos Premium Outlets entrance is on your right.
From I-10 West: Take I-10 east to exit 564 (I-410). Take I-410 east to exit 26 (I-35 north). Take I-35 north approximately 33 miles to exit 200 (Centerpoint Road, Frontage Road). Continue on Frontage Road. San Marcos Premium Outlets entrance is on your right.
San Marcos Premium Outlets Insider Tips
Best Time to Visit: “If you can, go early on weekdays to avoid crowds and find the best inventory.”
Budget your time: “You should plan on spending at least 60-90 minutes for a productive shopping stop.”
Coupons and Deals: “Check the San Marcos Premium Outlets or Simon app for coupons and store hours before you go, and if you’re eligible, ask about military or other in-store discounts.”
Go Prepared: “You’ll be walking quite a bit, so wear comfortable shoes and bring a shopping list to stay focused.”
Keep your receipts: “Compare outlet prices to online deals and keep receipts-return policies vary by store.”
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